Websites commonly cost from $0 to $25,000+.

The price of a website is based on the actual specs of the website plus the experience of the company and the value they bring to the table.

That means you can get a huge variety of quotes for a single project.

So, what’s the difference between a cheap website and a high end site?

This article will explore what you can expect to get at each price point, so you can choose the best option for your business.

Free or almost free websites

You’ll always be able to find free or cheap website building tools (Godaddy, Wix, WordPress) that you can use to build your own website. If you’re very new in business and have lots of time on your hands but a very small budget this can be a good way to get something online temporarily (and upgrade once your business starts to make some money).

If you’re okay with spending your time on learning to make a website instead of using that time to grow your business then this is a win-win.

You’ll always be able to find newbies starting out who will do your website for cheap or free to use in their portfolio.

If you’re okay with being their experiment then that’s a win-win situation.

Cheap websites

You’ll always be able to find freelancers who are building websites on the side who will do your website for under $1000.

If you’re okay with them working on your project after their done their day job and potentially having limited hours where they can communicate with you and/or work on your project then that’s a win-win.

You’ll always be able to find agencies that will build your website for a few thousand dollars. They may outsource much of their work to freelancers (almost always foreign, but can rarely be domestic freelancers), but there will be far more focus on the actual design and branding of the website because the extra cost means there is time in the budget to dedicate to that.

If your okay with that, then it’s a win-win.

Professional websites

You’ll always be able to find companies that charge $5-$10k for a website. They likely do far more in-house rather than outsourced work which typically means a much higher caliber of service + actual technical skill. Plus, because of the added cost per project, they will be able to invest far more time into the conversion theory and development side of your website. This means your website will make you more money than the lower priced websites ever will.

If that value appeals to you, then it’s a win-win.

High end websites

You’ll always be able to find companies that charge $15-$25,000 for a website. The extra costs tend to mean more time spent in A/B testing, SEO, copywriting, photography, etc. There will be some automation to capture info from visitors so you can easily follow up with them to close the sale. This is significantly more work than a lower end website will ever have included, so it costs much more. Of course, that means the ROI will also be much higher.

If that value appeals to you, then it’s a win-win.

Silent sales partner caliber websites

You will always be able to find web development + automation companies that build websites for over $25,000. These websites tend to be sales machines, that not only draw in your ideal client, but also deploy custom strategic automation to guide those leads through the sales process, without the business owner having to employ a human salesperson to follow up until the lead is actually ready to buy. If you can afford the investment into that type of silent sales partner, and find a company that actually has the skill level to do this type of very high level website, then you’ll make your money back exponentially.

If that is the type of investment you want to make, then it’s a win-win.

In summary, there is no fixed cost for a website.

The price is determined when you choose which level of service provider you need based on the functions and built in marketing automation your business needs.

Do you need a website that actually makes you money?

Reach out to discuss how we can work together.

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